The power of emotions


Published on: 04-18-2022

The power of emotions

It’s also worth noting that the brain is a product of adaptation. For humans, this means that thinking and reacting is a matter of survival. When confronted with a message ― marketing ― a prospect will make a nanosecond decision regarding whether it’s coming from a friend or a foe, triggering a fight or flight response. It turns out that being confronted with a marketing message is more emotional than intellectual. for more..

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